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Since OpenAI's revolutionary release of ChatGPT in 2022, artificial intelligence has been a buzzword in almost every industry. Promises of using AI to solve complex problems and streamline workflows instantaneously have businesses eagerly searching for the best tools to implement in their daily operations.
Turning the page into 2024, the buzz is still high – and more AI tools that offer valuable assistance to businesses of all sizes and industries have emerged. But how can you know which tool is right for your company, and what should you look for when evaluating an AI solution?
We've compiled a list of the top AI tools for businesses to try in 2024 and key features to consider during your selection process.
We couldn't start a list of AI tools without mentioning the one tool that has taken the world by storm – ChatGPT. This AI-powered chatbot can engage in human-like conversations, making it perfect for customer service and support purposes.
Key features:
The potential of generative AI is completely changing how businesses engage in all areas. From customer service to marketing and sales, ChatGPT's ability to carry out human-like conversations is a game-changer.
For instance, businesses can create copy for marketing campaigns using ChatGPT. Instead of spending hours brainstorming and writing content, businesses can simply input their desired tone and message into ChatGPT, and it will generate multiple variations of high-quality copy within minutes. For email and chat support, ChatGPT can respond to customer inquiries in a natural and human-like manner, providing a seamless experience for customers.
Jasper is a versatile AI content creation platform that uses GPT technology to generate high-quality business content. It can be used for various purposes, such as blog post writing, social media captions, product descriptions, and more.
Key features:
Jasper is an ideal tool for businesses looking to streamline their content creation process and improve their online presence.
With its customizable tone and voice, businesses can ensure that the generated content aligns with their brand's voice and style. The SEO optimization feature also helps improve search engine rankings, increase website traffic, and ultimately drive sales.
Descript is an AI-powered video creation platform that allows anyone to edit videos and podcasts using just their voice. This means less time spent on tedious editing tasks and more time focusing on creating engaging content from nearly any type of recorded content.
Key features:
Descript saves immense time and resources when creating marketing videos, testimonials, training content, internal communications, etc. The automated features reduce the need for extensive video editing skills, making high-quality video production accessible to any business.
Grammarly isn't new to the AI world, but the grammar-fixing company recently released its generative AI model that can write entire documents from scratch just by analyzing snippets of text. This AI tool is handy for businesses that need to produce a lot of written content, such as blog posts, social media captions, and emails.
Key features:
Adobe Express harnesses AI to create professional graphics, logos, images, and more in minutes. Similar to other image creation solutions, It builds on decades of experience in graphic design and creativity.
But what sets Adobe Express apart is its use of Artificial Intelligence (AI) to power its features. This means that not only can users create stunning graphics quickly, but the AI technology also offers suggestions and enhancements based on industry standards and best practices.
Key features:
Quality visual assets are essential for branding and marketing but can take time and effort to produce. Adobe Express democratizes graphic design so employees can easily create on-brand graphics, logos, ads, and social content to elevate business communication.
Have you ever wished you could go back to a meeting or training and get a transcript of everything that was said? With Microsoft Teams AI Transcript, you can! This AI-powered feature automatically transcribes audio in real-time, making it easy to review important information or catch up on missed discussions.
Key features:
Teams transcripts solve the traditional pain point of documenting meetings and remembering tasks. The AI eliminates manual notetaking, allowing employees to be more present and engaged during meetings while maintaining accessible records. Plus, insights into employee conversations and topics discussed can provide valuable data for future projects or decision-making processes.
Have you ever wished you had an AI assistant to help you with… anything? With Microsoft Copilot, you do! This revolutionary AI system, similar to OpenAI's ChatGPT, can assist with research, content generation, automation, and more.
Using Bing data and machine learning algorithms, Copilot can suggest wording, links, and even entire paragraphs to help with any task. This will not only save you time but also improve the quality and accuracy of your work.
Key features:
Copilot boosts productivity by reducing repetition and simplifying various tasks that once required hours of research and writing. Whether you're creating a presentation, writing a report, or researching for a project, Copilot can assist you every step of the way. Used in tandem with other tools on this list, Copilot is a great asset to have in your business toolkit.
The latest advances in artificial intelligence are revolutionizing what tools and technologies businesses can leverage to maximize efficiency, boost creativity, and gain a competitive advantage.
While AI adoption was once viewed as a complex and risky move, these tools show how integrative, user-friendly, and powerful AI capabilities now exist for businesses of any size to implement.
We encourage you to try out one or more solutions from our list to experience the tangible improvements AI can drive this year and beyond.
Want to learn more – and how you can take advantage of the Microsoft AI tools directly within your workflows? Reach out and let's set up a time to chat AI!
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